Industry
Corporate Services
Audience
B2B
Country
Switzerland
Services
Branding
Challenges
Create a strong, modern visual identity to position our client as a key player in the optimization of independent pharmacies in Switzerland.
Solutions
We defined the brand's positioning and values, then created a modern visual identity with a logo combining the initials F and S and a blue-green palette reflecting confidence and growth.
Results
A brand identity perfectly aligned with the project's values of trust, performance and support. Thanks to this new image, our customer is ready to establish its credibility with independent pharmacies.
Create a strong, professional brand identity
A modern, impactful image for strategic positioning
Our customer's branding was designed to align its image with its vision: to optimize the processes of independent pharmacies in Switzerland.
Following an in-depth analysis via a branding questionnaire, we defined a visual identity reflecting confidence, performance and accessibility. The logo, combining the initials F and S, subtly evokes the world of pharmaceuticals. The blue-green palette inspires stability and growth, while the typography ensures clarity and professionalism.
Thanks to this new visual identity, our customer now has a strong, distinctive brand, enabling it to establish its credibility and effectively attract its target audience.