Industry
Retail, e-commerce & consumer goods
Audience
B2C, B2B
Country
Switzerland
Services
Design, Paid
Challenges
Increase visibility and sales of monthly promotional products on social media while accurately measuring return on investment.
Solutions
We created visuals and animated videos (Adobe After Effects), developed targeted advertising strategies, and managed all campaigns on Meta Ads, with continuous performance monitoring and optimization.
Results
The advertising campaigns all generated a notable increase in customer engagement, with an increased click-through rate, and led to a 15% increase in sales of the promoted products and a positive return on investment.
Targeted and creative advertising campaigns
LANE your partner from A to Z in launching your campaigns
As part of our partnership with ALIGRO Demaurex , we have set up Meta Ads advertising campaigns to promote their products of the month, including cheeses, Mediterranean products, fish, wines and meats.
Our integrated approach included creating captivating visuals and animated videos in Adobe After Effects, developing a bespoke advertising strategy and comprehensive campaign management.
By constantly monitoring and optimizing performance, we were able to generate a significant increase in visibility and sales of the promoted products.
Our detailed reports allowed ALIGRO Demaurex to accurately track results and optimize their advertising investments for maximum performance.
Thanks to our expertise, ALIGRO Demaurex was able to strengthen its presence on social networks and attract more consumers to their promotional products.