

Industry
Health, medical & wellness

Audience
B2B, B2C

Country
Switzerland

Services
Strategy, Social Media

Challenges
Swiss Bio-Nature wanted to professionalize PhytoKids’ social media communications in order to develop a credible and consistent brand image that could support the growth of the product line.

Solutions
- Defining the brand strategy and editorial guidelines
- Creating educational content and social media posts

Results
PhytoKids now has a clear digital strategy and a content library ready to support its communications over the long term. The project has laid a solid foundation to support the brand’s growth.
Supporting the development of a brand of dietary supplements for children
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A Digital Strategy to Build Parents' Trust
PhytoKids is a Swiss brand of natural dietary supplements for children, sold in pharmacies. The goal of this collaboration was to structure its digital presence, strengthen its credibility with parents, and lay the groundwork for consistent communication to support the brand’s growth.
We developed a social media communication strategy and created the necessary content. At the same time, we supported the team on several strategic aspects, from packaging to future customer acquisition campaigns.
Thanks to this new foundation, PhytoKids now has a more professional communication strategy designed to inform, reassure, and build a lasting relationship with its community.
