LANE Digital ClickUp journey: ClickUp's SPARK acceleration program
- LANE Digital
- Oct 12, 2023
- 5 min read
Updated: Dec 5, 2025
“Change is inevitable, while growth is a choice.” Céline Arethens, Founder of LANE Digital
At LANE, we understand the importance of evolving and developing partnerships with leading software companies to better serve our customers.
Recently, we embarked on a very rewarding journey with ClickUp's SPARK program, aiming to move from “Verified Consultant” status to “Solution Partner” status.
But before telling you more, a little flashback to our journey as Verified Consultants.
LANE Experience as a Verified Consultant
Our partnership with ClickUp began as verified consultants and has been marked throughout by a commitment to providing the best possible service to our clients. We have provided advice, training, and support, helping organizations leverage the full potential of ClickUp's features.
A few years ago, we had the privilege of becoming the first French-speaking ClickUp consultants, joining a very select group (200 certified consultants worldwide). This has allowed us to help companies of all sizes optimize their workflows and productivity using the versatile project management platform that is ClickUp.
But why ClickUp?
ClickUp's commitment to innovation, versatility, and providing an all-in-one project management and productivity solution aligns perfectly with our mission. LANE Digital's goal is to optimize business processes through digital tools. Our partnership with ClickUp was born from the recognition that their platform could transform the way our customers work by facilitating seamless collaboration and boosting productivity.
Through this partnership, we have supported over 100 clients in over 20 countries in their implementation and optimization of project management software.
Demand was such that a team of expert ClickUp consultants was formed internally at LANE Digital.
Since then, ClickUp combined with our expertise has enabled customers to:
digitize their daily processes
facilitate their collaboration in project management
improve their productivity during meetings
streamline and connect their sales and project spaces
automate their digital ecosystem (CRM, ERP, Drive, etc.) with ClickUp as central software
manage their HR to recruit and track applications, for example
define business processes through clear documentation and relevant integrations (Miro)
LANE Digital provided excellent support and monitoring including:
audit of the digital ecosystem or existing ClickUp
business analysis for understanding business processes
implementation of a structure reflecting the operation of the company
implementation of resource metrics, success, adoption
integrations (internal) and automations (external) to ClickUp
recorded training, documented best practices, user guide and features
monitoring and support for optimization, onboarding and strategic interventions
The result was unequivocal. Believe the experience of Shari , one of our clients, satisfied with both the tool and our support.
The SPARK proposal made by ClickUp
Given the strong relationship between LANE Digital and ClickUp, as well as the volume of successfully completed digital projects (5/5 Google Review, 9/10 NPS), the internal team at ClickUp in charge of recruiting Solution Partners contacted us. They immediately saw the added value of LANE Digital.
LANE Value Creation
Indeed, our mission is to optimize our clients' processes using cutting-edge digital tools.
Beyond being Clickup experts, we also create enormous value around this tool thanks to our strategic and comprehensive understanding of how a business operates. We connect the various software programs a company uses and automate them using IPAAS (Integration Platform as a Service) such as Make.com or Zapier.
Additionally, our team and in-house expertise allow us to be experts in all of Clickup's features. While some consultants or agencies only help you set up a traditional structure, automation, or dashboards, our consultants support you through every step of creating and improving your workflow.
Finally, thanks to our more than 100 digital projects across all industries (Marketing, Construction, Media, Health, Events, NGOs, Education, etc.), we are partners of choice for all types of structures and sectors, a guarantee of adaptability, versatility and consistency in the quality of services provided.
It is for these reasons mentioned above that we were considered a partner of choice to embark on ClickUp's SPARK adventure.
The SPARK ClickUp Accelerator Program
Concretely, what does this bring us?
Expertise for Enterprise-Style Structures: This new component significantly expands our expertise. We now have even more of our Clickup and LANE resources than ever before to help large companies with up to 500 employees streamline their operations and maximize their productivity.
Continuously improving product knowledge: Our commitment to excellence is unwavering. We have established a routine of weekly meetings with ClickUp partners to continually refine our product knowledge. This ensures we are always up to date with the latest developments and best practices, ensuring first-rate service to our customers.
Improved Value Proposition: Not only will we continue to provide professional services, but we will also be able to efficiently manage licenses. This means a hassle-free experience for our customers, as they can rely on us for their service and licensing needs. This will allow us to better optimize their license management (number and type of subscription) to help them manage their costs and seize opportunities for features reserved for certain subscriptions only.
Closer collaboration with the ClickUp team: This new step brings us closer to the ClickUp team. The program includes intensive campaigns through daily meetings with the ClickUp team. At the end of the SPARK program, a weekly meeting will be held with our ClickUp correspondent to review our clients, recommend tools, and provide new opportunities. This means we can tap into ClickUp's wealth of resources and expertise, allowing us to meet our clients' needs comprehensively and effectively.
But then, what are the benefits for our current and future customers?
Now that you know about our transformation and growth with ClickUp, let's talk about what it means for you:
Tailor-made solutions for large companies: Onboarding, implementation, optimization, strategic monitoring, automation... Choose peace of mind by working with LANE Digital. Between our experience and Clickup support, you're in good hands and benefit from the best service available on the market. Expect improved workflows, better collaboration, and optimized productivity.
Up-to-date expertise: Thanks to our weekly meetings and close collaboration with ClickUp, you can be sure to receive advice and support based on the latest industry trends and product developments.
Simplified licensing: Managing ClickUp licenses is no longer a problem for you. We handle the licensing aspect, allowing you to focus on your core business while enjoying all the benefits of ClickUp. This allows us to strategically support you with your processes and license management.
Personalized Service: Our commitment to excellence remains unchanged. We are more committed than ever to ensuring your success with ClickUp. We are your trusted advisors and partners to achieve your productivity goals at every stage of your development.
To conclude...
Our involvement in the SPARK program demonstrates our commitment to providing the best possible service to our customers. We are excited to share our increased expertise, ongoing product knowledge, and close collaboration with ClickUp with you. At LANE, we're here to improve your productivity, and our partnership with ClickUp is just one of the ways we do that!
