The importance of a digital and interactive event experience in 2024
- LANE Digital
- Jan 30, 2023
- 3 min read
In this digital age, it's no longer enough to simply throw an event and expect attendees to show up. To truly engage your audience and leave a lasting impression, it's essential to offer an interactive digital event experience that keeps them engaged and connected throughout the event. That's where a mobile app for your events comes in.
Our event app is a fully customizable solution that allows you to create a fully interactive experience for your attendees. We work closely with you to develop an app that aligns with your brand identity and your various needs and objectives. We also take care of publishing the app on the App Store and Google Play Store.
What features are included?
Diary
Participant Management
Surveys & quizzes
Plans & interactive maps
Networking & chat
Exhibitors & partners
Documents
Social network
Speakers
Etc…
The app is designed to provide your attendees with a seamless and convenient way to engage with your event and each other through easy networking.
One of the key features of our mobile event app is the ability to add interactive modules that enhance the overall experience and engagement for attendees. For example, attendees can use the app to view the event location, various workshops and sessions, and plan their own personalized itinerary. They can also use the app to communicate and connect with other attendees, access exclusive content, and receive real-time updates.
Additionally, the mobile event app also offers benefits for the event organizer. It allows you to track attendance statistics, collect attendee data, and use it to improve future events. It also allows you to send targeted notifications to attendees in real time to maximize engagement.
LANE Digital Consulting has already helped hotels, medical groups, convention centers, and other event planners maximize the impact of their events by providing them with an interactive mobile application. We are passionate about digital innovation and are committed to helping our clients deliver an exceptional digital experience to their attendees.
What are the benefits of using a mobile app for events?
Improve participant engagement
By offering a mobile app for events, organizations can improve attendee engagement by providing easy access to the event schedule, speaker information, and interactive features such as live polls and Q&A sessions. Users can also receive real-time notifications so they don't miss anything during the event and connect with each other through a built-in networking feature.
Increase participation in events
A mobile event app can help increase attendee engagement by making it easier to register and view event details, as well as providing a convenient way to network with other attendees. Users can also sign up for event activities, ask questions of speakers, and receive follow-up information after the event.
Improve the organization of the event
The app can help improve event organization by providing a centralized platform to manage registration, planning, and communication with attendees. This allows organizers to track registrations, generate guest lists, and easily communicate with attendees.
Strengthen the commitment of sponsors, partners and exhibitors
Our app offers sponsors opportunities to connect with attendees through targeted ads, sponsored push notifications, and special offers, which can help increase brand awareness and generate more sponsorship opportunities. Sponsors can also use the app to organize meet-and-greets with attendees and provide information about their products or services.
Improve data analysis and collection
A mobile app for events can help convention centers improve analytics and data collection by allowing them to track app usage statistics, attendee feedback, and geolocation data. This allows organizers to better understand attendee needs and interests and make informed decisions for future events.
In summary...
The event mobile app is an incredible tool for enhancing the interactive digital experience for attendees and maximizing the impact of your event. If you are an event organizer and want to offer a superior immersive experience to your audience, don't hesitate to book a free appointment to learn more about our services.
Need advice before you start?
Make an appointment with our team to define your needs.
